Join the Movement
Want the latest updates from Peel Back the Label? Join our mailing list for regular updates on how you can take action for responsible food marketing
Separating fact from fear mongering in food labelingLearn More
Exposing food manufacturers' use of deceptive labeling to prop up profitsSee Examples
Stay up to date on the latest and help spread the word on the need for responsible food marketingTake Action
The typical grocery store stocks almost 40,000 items on its shelves, most of which have labels describing the product. Increasingly, these labels may not be giving you the whole truth about your food. It’s time to peel back the label on food manufacturers’ deceptive food labeling and marketing.
Check out what consumer advocates, scientists, farmers and shoppers are saying about deceptive food labeling
By Tom Vilsack For the food industry, 2017 was the year of the label. Whether 'non-GMO' or 'no high fructose corn…Read More